{"id":39838,"date":"2025-03-22T15:36:06","date_gmt":"2025-03-22T10:06:06","guid":{"rendered":"https:\/\/janityadav.com\/olddj\/courses\/seo-notes\/lesson\/how-search-engines-work-3\/"},"modified":"2025-03-22T15:36:06","modified_gmt":"2025-03-22T10:06:06","slug":"how-search-engines-work-3","status":"publish","type":"lesson","link":"https:\/\/janityadav.com\/olddj\/courses\/seo-notes\/lesson\/how-search-engines-work-3\/","title":{"rendered":"How Search Engines Work"},"content":{"rendered":"

Search engines like <\/span>Google<\/b> and <\/span>Bing<\/b> help people find information on the internet. They use special systems to find, store, and show the best websites. Here\u2019s how they work:<\/span><\/p>\n

\u00a01. Crawling<\/b><\/h6>\n
    \n
  • Crawling<\/b> means search engines send robots (called <\/span>crawlers<\/b> or <\/span>spiders<\/b>) to visit web pages.<\/span>\n

    <\/span><\/li>\n

  • These robots read your website and gather information.<\/span>\n

    <\/span><\/li>\n

  • Example: A crawler visits your website like a tourist exploring a new city.<\/span>
    <\/span><\/li>\n<\/ul>\n
    2. Indexing<\/b><\/h6>\n
      \n
    • After crawling, search engines <\/span>store<\/b> the information in a big digital library called an <\/span>index<\/b>.<\/span>\n

      <\/span><\/li>\n

    • Indexing makes it easy for search engines to find and show your website when someone searches for it.<\/span>\n

      <\/span><\/li>\n

    • Example: Think of it as a library organizing books so people can easily find them.<\/span>
      <\/span><\/li>\n<\/ul>\n
      3. Ranking<\/b><\/h6>\n
        \n
      • When someone searches for something, search engines look through the index to find the most <\/span>relevant<\/b> websites.<\/span>\n

        <\/span><\/li>\n

      • Then, they show the best results at the top. This is called <\/span>ranking<\/b>.<\/span>\n

        <\/span><\/li>\n

      • Example: If you search for “best dosa near me,” Google shows dosa places based on location, reviews, and content.<\/span>
        <\/span><\/li>\n<\/ul>\n
        Factors That Affect Ranking<\/b><\/h5>\n

        Search engines check many things to decide which website should appear first. Some important factors are:<\/span><\/p>\n

        1. Relevance<\/b>
        <\/b><\/h6>\n
          \n
        • Is your content useful and related to the search?<\/span>
          <\/span><\/li>\n<\/ul>\n
          2. Quality Content<\/b>
          <\/b><\/h6>\n
            \n
          • Is your content original, clear, and helpful?<\/span><\/li>\n<\/ul>\n
            3. User Experience (UX)<\/b>
            <\/b><\/h6>\n

            Is your website easy to use on phones and computers?<\/span>
            <\/span><\/p>\n

            4. Backlinks<\/b>
            <\/b><\/h6>\n
              \n
            • Do other trusted websites link to your site?<\/span>
              <\/span><\/li>\n<\/ul>\n
              5. Page Speed<\/b>
              <\/b><\/h6>\n
                \n
              • Does your site load quickly?<\/span>
                <\/span><\/li>\n<\/ul>\n
                6. Mobile-Friendliness<\/b>
                <\/b><\/h6>\n
                  \n
                • Is your website easy to read on mobile phones?<\/span>
                  <\/span><\/li>\n<\/ul>\n
                  Examples for Indian Businesses<\/b><\/h5>\n
                    \n
                  • A <\/span>local sweet shop<\/b> can appear in Google searches by creating a Google My Business profile and using keywords like “best sweets in Delhi.”<\/span>\n

                    <\/span><\/li>\n

                  • A <\/span>home tutor<\/b> can rank higher by writing helpful blog posts like “Best Maths Tutors in Mumbai.”<\/span>
                    <\/span><\/li>\n<\/ul>\n

                    An e-commerce store<\/b> can show up for searches like “Buy Sarees Online” by using detailed product descriptions and customer reviews.<\/p>\n

                    <\/span><\/p>\n","protected":false},"comment_status":"open","ping_status":"closed","template":"","class_list":["post-39838","lesson","type-lesson","status-publish","hentry","post-no-thumbnail"],"acf":[],"_links":{"self":[{"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/lesson\/39838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/lesson"}],"about":[{"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/types\/lesson"}],"replies":[{"embeddable":true,"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/comments?post=39838"}],"version-history":[{"count":0,"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/lesson\/39838\/revisions"}],"wp:attachment":[{"href":"https:\/\/janityadav.com\/olddj\/wp-json\/wp\/v2\/media?parent=39838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}