About This Course
Email marketing is a strategy that involves sending targeted emails to promote products, services, or build relationships with an audience.
Learning Objectives
Fundamentals of Email Marketing
Types of Email Campaigns
How Email Marketing Works
Setting Up Email Marketing Tools
Managing Contacts in Brevo
Creating and Managing Campaigns in Brevo
Email Automation and Optimization
Material Includes
- Step-by-Step Guides
- Templates for Email Campaigns
- Automation and Segmentation Examples
- Video Tutorials
Curriculum
17 Lessons2h 3m
Email Marketing
What is Email Marketing00:2:19
Types of Email Marketing00:3:1
How Email Marketing Works00:3:14
Email Marketing Ecosystem00:5:36
How to Create an Account on Mailchimp00:6:52
How to Create an Account on Brevo00:5:32
Contacts in Brevo00:6:16
List in Contacts of Brevo00:6:46
Companies in Contacts of Brevo00:7:1
Forms in Brevo00:18:36
Contact and Companies Attribute, Webhook, Unengaged Content in Brevo00:8:54
Campaign in Brevo | How to Create and Manage Your Email Campaigns00:20:10
Creating Effective Email Content00:2:47
How to Design an Email for Your Campaign00:1:55
Template Statistics and Settings in Brevo Campaigns00:9:48
Sending Your Email Campaign00:2:30
Email Automation in Brevo00:12:21
Email Marketing Quiz
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